ARISTOCRAT AW 22/23 ( PRESS RELEASE )
A dream of a city within
Once upon a time, a day dawned, a day that changed everything, the day when the tale and the teller became one and her own true beauty and power was revealed to her. All at once, there were no more limits, no boundaries to what was to become her reality. She had become the master of her tale…
Welcome to the must-have experience this summer: a fresh take on the extraordinary and well-known tale of Aristocrat Kids, brought to the attention of fashion connoisseurs worldwide by Elle, Harper’s Bazaar Junior, Vogue and others. An established brand of glam and dreamy children’s fashion and known also for its Royal Baby line, Aristocrat Kids is now widening its scope and reasserting itself with a powerful vision of high fashion as the House of Aristocrat also in stunning Femme Aristocrat and Maison lines.
The couture collection ARISTOCRAT AW22/23 available this summer is a unique experience of glamorous yet timeless elegance, a true appreciation of luxury and the aesthetics of high fashion. An innovative digital fashion show is a unique first sneak peek in this collection that tells a tale of a journey we take within ourselves. A masterful lesson in storytelling, this collection is rich and lively in colour and imaginative and authentic in its abundance of different materials, showing pure joy of creation.
Chief Designer of Aristocrat Dace Samite describes her vision of an inner journey as a key to the new collection and the brand itself: “She was a princess not because of the castle she lived in but because of the one she built within her”. Fashion is to her more than the outer layer, the collections are always a tale to be told through colour, material and form.
And ARISTOCRAT AW 22/23 is a tale to remember.
The heart notes of the collection are revealed layer by layer like the ones of a painting in an ancient castle, hidden beneath the veils of centuries. A conceptual work of art, taking on the shape of high fashion, it is a daring mix of luxurious, handcrafted details and the unmistakable quality of natural materials that forges every garment into an unforgettable whole.
This collection evokes a diamond, cut to perfection and sparkling differently from every small angle, never staying the same. Its four layers represent a journey both within and without the soul of a person. It is a tale of a journey that is perceived visually.
